What is online marketing? To answer this question let us first define Marketing!
The New Oxford American Dictionary says Marketing is:
marketing |ˈmärkiti ng |
noun
the action or business of promoting and selling products or services, including market research and advertising.
Think of marketing being the center of a flower and your Product/Service, Price, Promotion, Place (your online and off line presence) being the petals. The “4 P’s” are what make your flower (Marketing Plan) complete.
Are you promoting your product/service effectively?
Are your prices competitive?
Are you utilizing all the avenues of promotion?
Are making the most of your on and off line presence?
Each of the “4P’s” are part of your Marketing Plan!
Look forward to future Blogs, taking you on journey developing your Marketing Plan!